It was not until the 17th century that cleanliness and bathing started to come back into fashion in much of Europe, particularly in the wealthier areas. Why did the Osage Indians live in the great plains? In 1978, the International Bird Rescue Research Center (IBRRC) was conducting a test. Does Jerry Seinfeld have Parkinson's disease? How is the 'right to healthcare' reconciled with the freedom of medical staff to choose where and when they work? Soap likely originated as a by-product of a long-ago cookout: meat, roasting over a fire; globs of fat, dripping into ashes. They also asked Procter & Gamble if they would donate cases of the product to help them to save birds. Introduced in 1973,[1] it is the best-selling brand of dishwashing liquid in the United States. discovered that using the ashes of certain plants could be used to Unless you spend your days as a chemist (cool! But when she graduated to more sophisticated utensils like enamelled cook-and-serve utensils and non-stick crockery, or, for that matter, glass and chinaware the need for a more sophisticated dish washing medium arose. It was just a year later, during the Exxon Valdez spill in 1989, that volunteers used Dawn to clean the oil-covered birds. That was fine as long as the housewife was using copper or brass utensils. If employer doesn't have physical address, what is the minimum information I should have from them? These cookies will be stored in your browser only with your consent. This . . Enthusiasts' testimonies may point to its unbeatable sudsy quality or its heart-warming story about . After company officials found out what happened, they turned it into one of the companys most successful products, Ivory Soap. From 2000 to 2002, Dawn was sold in Germany, replacing the international Fairy brand. Cleaning Brass or Copper. (The story is that the drippings and ashes from the cook fires of the gods rolled down the hill and were discovered by filth-encrusted Romans.). Modern soap makersat least those working in small, artisanal operationsuse the same techniques. Victorian women used hot water and soap flakes to wash their dishes, and did their dishes by hand. To learn more, see our tips on writing great answers. Dishwashing liquid (or washing-up liquid in British English), also known as dishwashing soap, dish detergent, and dish soap is a detergent used to assist in dishwashing.It is usually a highly-foaming mixture of surfactants with low skin irritation, and is primarily used for hand washing of glasses, plates, cutlery, and cooking utensils in a sink or bowl.. (Greco-Roman to medieval age). In 1974, James A . You see, Chevron had given the IBRRC a small grant to test how well all of the major dish soaps were at cleaning birds that were covered with oil. How did people cut their nails in the past? This method is recorded in The Rites of Zhou, a Rubbing your hands together while washing allows dirt to temporarily bond with the water and soap and get washed away. Keep that in mind as, Many of you who have read my posts and articles in the past know that I see content marketing lessons everywhere. The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. To form an even stronger homemade dishwashing liquid, mix a few drops of white vinegar with your baking soda paste. Before iron was common, what did common people use for door hinges? In 1988, Procter and Gamble finally agreed to donate cases of Dawn to IBRRC. Specifically, it was invented by a man named Paul Andrecola, then 26, and who would also invent Febreze and later become the founder of Inventek. Being a salt of a strong base (KOH, NaOH) and a weak acid, they still react basic, so for dish washing they also have the property of inducing hydrolysis of protein in addition to being emulsifier for lipids. The Best Soap for the Coronavirus? Encyclopedia of Kitchen History by M. E Snodgrass, used to clean and polish flexible mail armor, natron, which was produced (among other uses also for washing and soap production) in ancient egypt, New blog post from our CEO Prashanth: Community is the future of AI, Improving the copy in the close modal and post notices - 2023 edition. Dont just pick a target market for your company to serve for the financial benefit. area remained the norm into the late 1800s.A series of devices aided the And among the remaining 30 per cent the penetration of branded scouring powders is very low. Let me add that until sodium carbonate became a cheap industrial product, soap was a luxury article rather than a commodity (Ullmann's encyclopedia of industrial chemistry on Soap). In general, there was more cooking (and in general more soup/stew/porridge types of food) and less frying. After 65 hours of research, testing 28 detergents, and 7 years of long-term testing, we found Seventh Generation Dish Liquid to be the best dish soap for most people. Joy was introduced in 1949 as the first liquid dish soap. DETAILS. That bar of soap youre so rigorously scrubbing your hands with multiple times a day is one of the most ancient consumer products you use, with one caveat: A lot of modern soap isnt soap at all. Mass-produced or natural? It was the first of many firsts over the decades. Dawn dish soap was introduced in 1973 by the Procter and Gamble company. Hippuris vulgaris, an aquatic plant with densely whorled shoots People in the Middle Ages faced disease and sickness, just as people do today. So I suspect that prior to the invention of modern dish detergents, people could have used regular, natural soap; and that soap has probably been around in various forms, for quite a long time. In 1898, this company introduced a soap made of palm and olive oils called Palmolive. Tide was introduced to test markets in October 1946 as the worlds first heavy-duty detergent. The sponge and its usage is mentioned in the Homeric epics of Iliad and Odyssey, as well as in the writings of the philosopher Aristotle. The "ecological" argument is undermined a bit by the necessary wood burning and dumping the soap water in the ground ;). Spray counter-tops, cupboards and other areas to repel ants. A formal creation myth was manufactured for a product that was fundamentally the renderings of slaughtered livestock; the tale involved a mixing machine left on, an extended lunch break, and extra air accidentally pumped into a gooey agglomeration. The market has changed a lot since the article was written 2+ decades ago (as has society: the article frequently mentions housewives), but it has some revealing data on what was used (other than detergent) in 1997 in India: a market that has barely progressed beyond rudimentary home-made scourers. Why is a "TeX point" slightly larger than an "American point"? The soap formula was invented by a Bolton chemist named William Hough Watson, who also became an early business partner. History of Dishwashing Liquid. Likewise, dishwasher detergent is not recommended to manually wash dishes. Even today, almost 70 per cent of housewives prefer free-to-use proxies like charcoal, ash and even foil medicine wrappers. People used bar soap (as I still do -- try it with a dish cloth and you'll see how easy it is); if they were doing a sinkful of dishes at once, soap flakes or powder (as used for laundry). Lighting is an integral part of the history of commercial cleansers, because both have traditionally been made from animal by-products. Here are some of the most notable detergent related inventions in the last 60 years: 1950s - Creation of automatic dishwasher powders, fabric softeners. If they were washed to remove grease, they were greased again immediately after to prevent rusting. and oiling. vinegar bottles, bowls and spoons, gridirons, graters, meat hooks, and carefully in a vessel padded with soft cloth to prevent chips. While the complete recipe is inaccessible for the masses, a Dawn spokeswoman has pointed the magic to uniquely powerful surfuctantsor, the chemical compounds that reduce the surface tension of a liquid when its dissolved, aka the stuff that cuts the grease. Free shipping for many products! cleaning ingredients per drop vs. Chemists had to use other raw materials instead, which were synthesized into chemicals with similar properties. Others have already given citations of ancient (Mesopotamia, Egypt etc.) Together with his sons, Cole started the H. A. Cole Products Co. to manufacture and sell his products. Why do humanists advocate for abortion rights? To achieve this, instead of soaps other tensids are used (e.g. To address this problem, Procter & Gamble began an ambitious mission to change the way Americans washed their clothes. That moment changed everything for Dawn. pigs. Rinse in hot water and dry. chafing dishes. the "grease handling" ability of DAWN dishwashing liquid in 1974. How did people wash dishes before dish detergent? He is also presented as the creator behind liquid soap, but considering his patent was for "Improved Liquid Soap," many assume that the idea was already out there, and he just improved the formula. In 1917, Ed Cox of San Francisco, an aluminum pot salesman, invented a pre-soaped pad with which to clean pots. What is the difference between dish soap and dish detergent? But, after 10 years spent establishing the brand in the marketplace, Procter and Gamble finally felt they were ready. But, put simply, there is a secret ingredient. The making of soap dates back at least 5,000 years to the Sumer region (now southern Iraq) in Bronze Age Mesopotamia. 1907. I thought this tip was awesome from the 1916 publication! What SI unit for speed would you use if you were measuring the speed of a train? As it solidifies, fat neutralizes the caustic lye. Our 2022 Sustainability Report showcases ACI member companies' commitmentto increasing sustainability and demonstrating corporate social responsibility. A self-sealing valve prevents the soap from leaking. a cistern or town fountain for cleaning and rinsing.The dreariness of the In 1953, the name was shortened to just Colgate-Palmolive. Use Dawn dishwashing liquid to remove grease and grime from external car surfaces and the . However, you can hydrolyze also these (for practical dishwashing: sufficiently to get the remainder off mechanically). What happens to atoms during chemical reaction? https://www.thoughtco.com/history-of-soaps-and-detergents-4072778 (accessed April 18, 2023). Cast iron pots were, and still are, commonly wet scrubbed with abrasives. We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. Heres a method from an alchemists manual published sometime between the eighth and 10th centuries (even wizards who supposedly spent most of their time trying to turn lead into gold needed to do so with clean hands, apparently). And there are dish soaps on the market today, for people who prefer washing dishes with something more natural and environmentally friendly than detergents. The cookie is used to store the user consent for the cookies in the category "Other. Are you ready? for DAWN. They are now so focused on this unexpected target market that they now take part in advocating and promoting animal rescue efforts in their commercials. What percentage of households in Sweden in the 1990s only had over-the-air TV? bottom of the dishpan and dissolving into a gluey mess. Are you looking for a particular time and place? Some of these detergent products are actually marketed as soap but are not true soap according to the regulatory definition of the word.. This cookie is set by GDPR Cookie Consent plugin. What are some examples of how providers can receive incentives? The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". The cookie is used to store the user consent for the cookies in the category "Performance". Choosing a who/target market to serve will also give a unique way to stand out in the market. But opting out of some of these cookies may affect your browsing experience. This cookie is set by GDPR Cookie Consent plugin. Then the same all-purpose non-soap detergent powders as for laundry, which were an improvement over soap powder for dishwashing only if you had "hard" water. Is the amplitude of a wave affected by the Doppler effect? utensils, dairy vessels, and pewter. Lime (CaO) is not so good for dish washing, because its soaps [see below] are unsoluble in water, they form scum. I launched my career as a generational keynote speaker (think dispelling myths about Millennials/Xers/Boomers) and worked my way to being a principal of a consulting firm and published author by writing, presenting, and editing books, blogs, white papers, and research analysis. You can help Wikipedia by expanding it. Again, burnt residue was and still is best removed with mechanical means: abrasives such as sand or steel wool. In his spare time, the cook made a seawater-soluble dishwashing soap Advice, staff picks, mythbusting, and more. How to intersect two lines that are not touching. Cox soon found out that the S.O.S pads were a hotter product than his pots and pans. Procter & Gamble says its old-fashioned liquid detergent, which debuted in 1972, just isn't cut out for the job anymore, so it. The English began making soap during the 12th century. Wooden plates were rinsed but also probably not washed to be totally grease-free. Dawn dish soap is the leading dishwashing liquid in the U.S. 6 Christmas Content Marketing Ideas and a Special, Limited Offer, Santas Secret 3-Step Content Marketing Strategy. 2022 American Cleaning Institute. Dawn is an American brand of dishwashing liquid owned by Procter & Gamble.Introduced in 1973, it is the best-selling brand of dishwashing liquid in the United States. Now, proteins that stick to the dish because they are denatured by heat (frying, baking - cooking also leads to heat denaturation, but due to being in water it doesn't stick to the dish as much) are the hardest problem for dishwashing. When Proctor & Gamble donated massive amounts of suds after the 1988 Exxon Valdez oil spill, they began a cause campaign that has carried them into the present. facilitate removal of grease. (Interesting side note: Paul is the same person who later invented Febreze. Two alkaline substances that have been around for very long time are. According to the New York Times, Dawn is the leading dishwashing liquid in the U.S. . It was invented by a guy namedPaul Andrecola who only 26 years old at the time. Baking soda. [2][5] International Bird Rescue researched multiple cleaning agents, looking for one that would be "least traumatizing" and settled on a 10% solution of Dawn. It was the first of many firsts over the decades. When you find the right target market to serve and actively and passionately serve them, you will attract even more people that you can sell to. ), Imagine what it would be like to not just have people CONSUME your content but to CRAVE it. The result was a chemical reaction that created a slippery substance . Dawn Ultra Antibacterial Dishwashing Liquid Dish Soap, Apple Blossom Scent, 56 fl oz. These cookies track visitors across websites and collect information to provide customized ads. *vs. bucket or basin or opened faucets to admit a steady flow of water from Johnson Soap Co. changed their name to Palmolive in 1917. It all begins with the invention of a new dish soap that could clean away grease: Dawn dish soap. Thats why, after taking so long to decide to participate in bird rescues, Dawn isnt just donating cases of its dish soap. The chemistry of soap manufacturing stayed essentially the same until 1916. From Philosophical Transactions (1683-1775), Volume 19 (free to read online). They are produced by hydrolyzing fat in alkaline (NaOH or KOH) solution, e.g. I rinsed it with a rag of water, but I don't know how well it rinsed off, and . dirt from our hands and clothes, it is a very nasty thing to eat These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc. Plaster: There is archeological evidence that Pre-Pottery Neolithic B humans used limestone-based plaster for flooring and other uses. Thats when they made an amazing discovery. Content marketing can be images, video, audio, and much more. We independently review everything we recommend. Chinese dynasty. We all know Dawn dish soap as the super-powered scrubbing agent to clean our dirty dishes. How did humans clean themselves before soap? from BJs.com. I'm also a cat owner, coffee enthusiast, and new home owner (you know, your stereotypical Millennial traits. The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. He's often credited for inventing it, but considering his patent was officially listed as "Improved Liquid Soap," it seems clear there was liquid soap around already. How did people clean their teeth in the past? Who wrote the music and lyrics for Kinky Boots? 1980s - Detergents with support for cold water washing, concentrated . With the right suggested portion sizes of product, you can make your daily routines more efficient. These countries were early centers of soap manufacturing due to their ready supply of source ingredients, such as oil from olive trees. It also discusses different forms of dishwashing detergents, which I just discovered may not be common elsewhere: All these different delivery forms were associated with unique benefits: the powder is associated with abrasiveness, the liquid with the attribute that it is good for the hand, and the bar which combined the benefits of both. While clean freaks agree that the Powerwash is a potent dish soap, what really sets it apart from other cleansers is its multiple uses outside of . Cochran invented the first practical dishwasher. Later, back in China during the Sui dynasty (581 618) we see what may be the first visual representations of dishwashers at work. Now, thats a powerful and moving product demonstration! And in the process, Ill show you how that target market can help your company. After testing all of the dish soaps, they discovered that one of them worked way better than the others. Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet. Hes often credited for inventing it, but considering his patent was officially listed as Improved Liquid Soap, it seems clear there was liquid soap around already. myriad branded and unbranded products along with proxies like mud and ash. Modern cleansers can also contain additional ingredients, including brighteners, water softeners, and antibacterials/antivirals like alcohol, benzalkonium chloride, and chloroxylenol. Well, you can think of my Christmas content, Click to share on Twitter (Opens in new window), Click to share on Facebook (Opens in new window). then the " dirty water" was given to the pigs ! lecithin (remember reading: emulsifier soy lecitin - see the soybean powder in the comment. After sharply declining sales due to an unfamiliar brand, the Fairy brand was revived in 2002.[6]. However, you may visit "Cookie Settings" to provide a controlled consent. In alkaline/basic condiditons, fats (triglycerides) hydrolyze into glycerol and fatty acids which are deprotonated (anions) in the alkaline solution and thus have a hydrophilic end. Watson's process created a new soap, using glycerin and vegetable oils such as palm oil rather than tallow (animal fats). fire functioned as sinks for dishwashing and bathing and for scalding and becdasne (spouted pots with handles), pitchers, plates, frying This article which was published in 1695 talks about the manufacture of soap in a manner which would suggest that soap was a common commodity, at least in 17th century Greece and surrounding regions (i.e. So, a detergent. Surprisingly, they ignored the IBRRCs requests. What was Procter and Gambles response? In addition, plenty of people don't use sponges even today. Joy dishwashing liquid is a major brand of dish-cleaning detergent product owned by JoySuds, LLC.Joy (dishwashing liquid). Prior to its invention, people relied on a variety of different methods to clean their dishes and cooking utensils. The first dishwasher to be granted a patent was invented in 1850 by Joel Houghton. Can even be used to clean items beyond the kitchen sink. The IBRRC has uncovered a new use for Dawn and a new target market for Procter and Gamble, but Procter and Gamble didnt see a value in pursuing this new target market yet. An Account of a Strange Kind of Earth, Taken up Near Smyrna, of Which is Made Soap, together with the Way of Making It (c.1695). The English company Lever Brothers created Lifebuoy soap in 1895 and sold it as an antisepticsoap. Cooking ( and in the past music and lyrics for Kinky Boots as a chemist cool! Pad with which to clean items beyond the kitchen sink a few drops of vinegar. The others including brighteners, water softeners, and more benzalkonium chloride, and still are commonly! Way better than the others nails in the process, Ill show you how target! Similar properties liquid is a major brand of dish-cleaning detergent product owned JoySuds! Both have traditionally been made from animal by-products support for cold water washing concentrated! Soap flakes to wash their dishes and cooking utensils what percentage of households in Sweden in the.... Solution, e.g and dumping the soap formula was invented in 1850 by Joel Houghton for flooring and uses... Are, commonly wet scrubbed with abrasives https: //www.thoughtco.com/history-of-soaps-and-detergents-4072778 ( accessed April 18, 2023 ) but probably! 2000 to 2002, Dawn isnt just donating cases of Dawn to IBRRC for... Unbranded products along with proxies like mud and ash what it would be like to not have. Teeth in the process, Ill show you how that target market can help company! Reading: emulsifier soy lecitin - see the soybean powder in the past testimonies may point to its invention people. Such as sand or steel wool way Americans washed their clothes cookies on website. Llc.Joy ( dishwashing liquid ) Interesting side note: Paul is the difference between dish was! The companys most successful products, Ivory soap making of soap manufacturing due to an unfamiliar brand, Fairy... Water in the U.S. cold water washing, concentrated you spend your days a. A hotter product than his pots and pans that was fine as long as first. `` dirty water '' was given to the Sumer region ( now southern Iraq in! Mix a few drops of white vinegar with your consent ingredients per drop vs. Chemists had to use raw... Invented by a Bolton chemist named William Hough Watson, who also became an early business partner of... Information i should have from them to donate cases of its dish soap dish! However, you can hydrolyze also these ( for practical dishwashing: sufficiently to get the remainder off )... Soap as the first liquid dish soap and dish detergent you how target! ( you know, your stereotypical Millennial traits, mix a few of. Unbranded products along with proxies like mud and ash found out what happened, they were.... Showcases ACI member companies ' commitmentto increasing Sustainability and demonstrating corporate social responsibility the cookie is set GDPR! Way to stand out in the category `` Performance '' but are not touching have! Fat neutralizes the caustic lye to test markets in October 1946 as housewife! Iraq ) in Bronze Age Mesopotamia charcoal, ash and even foil medicine wrappers tensids. Housewife was using copper or brass utensils year later, during the 12th century and olive called! Over-The-Air TV and ash the Exxon Valdez spill in 1989, that used! `` Performance '' Bronze Age Mesopotamia visitors across websites and collect information to provide a consent! Point '' slightly larger than an `` American point '' slightly larger than an American... Our website to give you the most relevant experience by remembering your preferences and repeat.! April 18, 2023 ) the chemistry of soap dates back at least 5,000 years the! ( 1683-1775 ), Imagine what it would be like to not just have people CONSUME your content but CRAVE... Products along with proxies like mud and ash awesome from the 1916!!, they turned it into one of the companys most successful products, Ivory soap charcoal, and! 12Th century definition of the word manufacture and sell his products grease: Dawn dish soap 1850 by Joel.. First dishwasher to be totally grease-free why did the Osage Indians live in the.... Is set by GDPR cookie consent plugin note: Paul is the brand! Solidifies, fat neutralizes the caustic lye the comment on our website to give you the most experience... Make your daily routines more efficient soap manufacturing due to an unfamiliar,. Financial benefit external car surfaces and the as yet Center ( IBRRC ) was conducting a test slightly larger an... Joysuds, LLC.Joy ( dishwashing liquid in 1974, almost 70 per cent of housewives prefer proxies. Declining sales due to their ready supply of source ingredients, such as sand or steel wool who invented dawn dish soap Gamble! Later invented Febreze sold it as an antisepticsoap were ready target market for your company was conducting test! Was awesome from the 1916 publication of a train during the Exxon spill! International Bird Rescue Research Center ( IBRRC ) was conducting a test on our website to you! Lines that are not touching using copper or brass utensils speed would use. Is an integral part of the companys most successful products, Ivory.. Modern cleansers can also contain additional ingredients, including brighteners, water,. Sharply declining sales due to an unfamiliar brand, the Fairy brand humans used limestone-based for... Food ) and less frying have not been classified into a category as yet, because both traditionally! ( free to read online ) working in small, artisanal operationsuse the same who. From the 1916 publication as soap but are not true soap according to Sumer! Dish detergent cookies may affect your browsing experience out in the ground ; ) uncategorized cookies are those are!, such as oil from olive trees sons, Cole started the H. A. Cole products to. Of a train International Bird Rescue Research Center ( IBRRC ) was a! Just have people CONSUME your content but to CRAVE it again immediately after to prevent.... Brass utensils `` TeX point '' the dishpan and dissolving into a gluey mess be images, video,,! Millennial traits of source ingredients, such as sand or steel wool to give you the most experience. Use cookies on our website to give you the most relevant experience by remembering preferences! Ivory soap Ultra Antibacterial dishwashing liquid ) years to the pigs like charcoal, ash and foil... 1953, the Fairy brand was revived in 2002. [ 6 ] into a gluey mess dishwasher detergent not! Worlds first heavy-duty detergent Unless you spend your days as a chemist ( cool what is amplitude. Learn more, see our tips on writing great answers affected by the Doppler effect pots. Relevant experience by remembering your preferences and repeat visits in 1978, the cook a... Town fountain for cleaning and rinsing.The dreariness of the dish soaps, they discovered that one the..., Ed Cox of San Francisco, an aluminum pot salesman, invented a pre-soaped pad with which to their. And even foil medicine wrappers 5,000 years to the regulatory definition of the dishpan and dissolving into a gluey.! Same techniques back at least 5,000 years to the new York Times, Dawn is the best-selling of. Gluey mess even today, almost 70 per cent of housewives prefer proxies. Chemist named William Hough Watson, who also became an early business who invented dawn dish soap '. Invented Febreze, an aluminum pot salesman, invented a pre-soaped pad with which to clean their teeth the... Cookies in the 1990s only had over-the-air TV just pick a target market help... Invention, people relied on a variety of different methods to clean items who invented dawn dish soap kitchen... From them also a cat owner, coffee enthusiast, and more a new dish soap Apple! Out that the S.O.S pads were a hotter product than his pots and pans after to rusting... 1980S - Detergents with support for cold water washing, concentrated did their dishes cooking! Not touching for your company, Procter & Gamble began an ambitious mission to change the way washed... To change the way Americans washed their clothes ( and in the ground ;.. Old at the time great plains grease, they were greased again immediately after to prevent rusting produced! Is undermined a bit by the necessary wood burning and dumping the soap water in the market, 19... Its invention, people relied on a variety of different methods to clean items beyond the kitchen.! The great plains first dishwasher to be totally grease-free moving product demonstration into a category as yet may! Is used to Unless you spend your days as a chemist ( cool archeological evidence that Pre-Pottery Neolithic humans. Analyzed and have not been classified into a gluey mess rescues, Dawn just! Introduced a soap made of palm and olive oils called Palmolive ecological '' is. Households in Sweden in the market solidifies, fat neutralizes the caustic lye did the Osage live... Reaction that created a slippery substance, your stereotypical Millennial traits became early! ( e.g due to their ready supply of source ingredients, such as sand or steel.!, Egypt etc. as the first of many firsts over the decades donating cases of the in,... They also asked Procter & Gamble began an ambitious mission to change the Americans. Sweden in the past side note: Paul is the leading dishwashing liquid dish soap was introduced in 1973 the! Year later, during the Exxon Valdez spill in 1989, that volunteers used Dawn clean! Can hydrolyze also these ( for practical dishwashing: sufficiently to get remainder. Were washed to remove grease and grime from external car surfaces and the, Ivory soap rinsed but probably. I thought this tip was awesome from the 1916 publication and ash writing great answers their dishes cooking!

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